US supercar brand SALEEN’s first track day in China since it stepped in the country’s market, the event was attended by numerous supercar enthusiasts and mainstream media. The test drive gave guests and the media the opportunity to experience SALEEN’s driving and handling performance, thereby increasing product and brand awareness.
Participants:
Media representatives: 15 media, 19 Journalists
Event Highlights :
Give auto fans the opportunity to more closely experience authentic supercars
Over 100 supercar fans had a first-hand encounter with the entire SALEEN sedan supercar model range on the professional racetrack
2 parts to experience: a 100-meter linear acceleration and a racetrack experience
The distinguished fashion shoot took by media in Fashion and professional auto media.