Combining digital product presentation with individual customer service, the first AudiCity in Asia opened its doors today in Beijing. The brand’s model line-up in China is presented fully digitally and in original size on large multimedia walls – with a wide range of colors, equipment options and functions. Visitors can digitally configure millions of possible vehicle configurations. By using space efficiently, the new digital showroom concept has been especially developed for urban centers. This makes the concept well-suited for the megacities of Asia
